Catapult
Partnered with Catapult, a digital marketing agency, to define their brand identity and build a professional online presence. Delivered a new visual system and website that repositioned the agency as confident, credible, and ready for growth.
January 2025
CLIENT
Catapult Ireland
CLIENT
Catapult Ireland
CLIENT
Catapult Ireland
Role
Designer
Role
Designer
Role
Designer
Service
Brand Strategy & Web Design
Service
Brand Strategy & Web Design
Service
Brand Strategy & Web Design



The Challenge
The Challenge
The Challenge
Catapult’s brand lacked distinction and didn’t reflect the ambition of the agency.
Without a clear design system or effective digital presence, it was difficult to communicate credibility and attract new clients.
The challenge was to create an identity and website that gave the agency both personality and professionalism in a competitive market.
Catapult’s brand lacked distinction and didn’t reflect the ambition of the agency.
Without a clear design system or effective digital presence, it was difficult to communicate credibility and attract new clients.
The challenge was to create an identity and website that gave the agency both personality and professionalism in a competitive market.
Catapult’s brand lacked distinction and didn’t reflect the ambition of the agency.
Without a clear design system or effective digital presence, it was difficult to communicate credibility and attract new clients.
The challenge was to create an identity and website that gave the agency both personality and professionalism in a competitive market.


The Strategy
The Strategy
The Strategy
The approach focused on clarity, consistency, and distinction.
A new visual identity was developed to capture Catapult’s energy and professionalism, supported by a modern, client-focused website.
The design language was deliberately simple and adaptable, giving the team a strong foundation for campaigns, content, and future growth.
The approach focused on clarity, consistency, and distinction.
A new visual identity was developed to capture Catapult’s energy and professionalism, supported by a modern, client-focused website.
The design language was deliberately simple and adaptable, giving the team a strong foundation for campaigns, content, and future growth.
The approach focused on clarity, consistency, and distinction.
A new visual identity was developed to capture Catapult’s energy and professionalism, supported by a modern, client-focused website.
The design language was deliberately simple and adaptable, giving the team a strong foundation for campaigns, content, and future growth.


Outcomes & Impact
Outcomes & Impact
Outcomes & Impact
The project repositioned Catapult from a generic agency presence to a confident and credible brand.
The new system gave them a recognisable identity and a professional online hub to showcase their services.
Defined identity → cohesive visuals that stood out in-market
Professional presence → modern website aligned with expertise and ambition
Credibility → elevated perception, enabling stronger client engagement
The rebrand helped Catapult win five new clients in the first 30 days following its launch in January 2025, proving the immediate business impact of the work.
The project repositioned Catapult from a generic agency presence to a confident and credible brand.
The new system gave them a recognisable identity and a professional online hub to showcase their services.
Defined identity → cohesive visuals that stood out in-market
Professional presence → modern website aligned with expertise and ambition
Credibility → elevated perception, enabling stronger client engagement
The rebrand helped Catapult win five new clients in the first 30 days following its launch in January 2025, proving the immediate business impact of the work.
The project repositioned Catapult from a generic agency presence to a confident and credible brand.
The new system gave them a recognisable identity and a professional online hub to showcase their services.
Defined identity → cohesive visuals that stood out in-market
Professional presence → modern website aligned with expertise and ambition
Credibility → elevated perception, enabling stronger client engagement
The rebrand helped Catapult win five new clients in the first 30 days following its launch in January 2025, proving the immediate business impact of the work.
